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ABT Launches Newer, Faster Site for Training Industry
We are proud to announce the launch of the new TrainingIndustry.com. As a trusted source of information on the business of learning, Training Industry, Inc. provides in-depth articles, videos, blogs,...
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Take Your Client Relationships to the Next Level
Ahhh, relationships. When they’re good, they’re great. When they’re bad, they can be downright painful. How’s an Account Executive supposed to keep that spark alive? Here’s my advice on how to get,...
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To Democratize Your Blog, Teach Techs to Write
For two years, I was the only writer at my company. We currently have five .NET developers, three cybersecurity experts, five front-end developers, three marketing analysts… you get the idea. If you...
View ArticleWhat Service Means to a Veteran at ABT
Service. Think about that word, what it means. There is a reason we use the word “service” so often in connection with the armed forces. With Veteran’s day being celebrated this weekend, I wanted to...
View Article3 Ways to Get The Most Value from Sales and Marketing
Customer experience is everything. It’s that first impression or interaction, that first phone call, that first piece of content we put in front of them. From the work we showcase to our messaging, our...
View ArticleABT Entrepreneurial Award Finalists
In our first ever entrepreneurial award contest, ABT set out to honor a local entrepreneur who embodies the values we share: Dedicated to serving the community Hard-working Compassionate Respected...
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ABT Modernizes Site for NC Department of Revenue
Atlantic BT is proud to announce the launch of the North Carolina Department of Revenue’s new website. A partnership that began in 2015 (as ABT was collaborating with NC.gov) has come to fruition with...
View ArticleWhy I Love UX Projects in Higher Education
You’ve established the funds, brought together a dedicated team, and written your overarching goals. Your metaphorical bags are packed, and you’re eager for an excellent digital product at the end of...
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How WordPress Empowered Campbell’s Higher Ed Brand
Ask any brand marketer why brand consistency is important and you’ll get a variety of answers. Most boil down to how a consistent brand allows you to convey your values, manage perceptions, and grow...
View ArticleEric Lloyd Takes on New Security Role at “The Office”
Now that Atlantic BT has a new home in Morrisville, changes abound at our company. In this video blog, Eric Lloyd talks about his new role as a dedicated Security Solutions Consultant as we reenact him...
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